This Thursday, Jacob participated in the Alumni Sales & Marketing Panel at the UCSB Mosher Alumni House. Speaking with fellow Gaucho Alums, Jacob offered his own experience and insights to curious students of various majors who may be wondering if the marketing world is the one for them. Click here to see the full schedule of events for the panel.
Lecture about Oniracom Workflow at UCSB
Much like he did six months ago, Jacob recently presented a lecture about Oniracom Workflow to a class of UCSB students in an Operations Management Class in the Engineering Department. Speaking to a group of exceptionally bright and well-educated individuals, Jacob's presentation provided insight into real-life experience and the value of workflow in a professional setting. His presentation walked these students through the tools and strategies that have aided Oniracom in its growth since its inception, and its continued success today. Click here for an excerpt of Jacob's lecture slides on Workflow.
New Noise Conference
This Wednesday kicked off the New Noise Conference and festival in the heart of downtown Santa Barbara. A four day festival, New Noise showcases dozens of artists and panelists hosted at various venues throughout the city. A festival unique from its competitors, New Noise focuses on awesome live music, local artists, start-up and tech companies from the surrounding areas.
Amidst a slew of concerts including Tyrone Wells, Naked Walrus, The City, and American Dirt, Jacob and co-worker Mike Wald of Oniracom led a "hands on workshop about New Media for Traditional Business." Jacob and Mike discussed various ways that new media and the internet can be harnessed to attract audiences and "develop unique web presences."
In addition to leading the panel, Jacob and Oniracom developed and designed a social feed website specifically for New Noise to showcase what panels were taking place at different locations, and to map digital conversations via various social media platforms. Check out the photos below, and read more about New Noise Santa Barbara at the Solutions for Dreamers blog.
Lecture about Oniracom Workflow at UCSB
This Tuesday, Jacob presented a lecture on Oniracom's workflow to an Operations Management class at UCSB's Engineering Department. In his presentation, Jacob explained the intricate workflow systems that Oniracom has developed over the years. He discussed specific workflows for Solutions, Partners, Sales, Productions, Revisions, and Creative Campaignes, as well as attest to the overall importance workflow, naming it the "Lifeblood of a profitable company," and one that "ensures happy customers and confident staff." Click here for an excerpt of Jacob's lecture slides on Workflow.